BrandPicayune
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Brand Picayune
Picayune cigarettes were produced in USA, short (70 mm), soft pack, 20 cigarettes in a pack.
They were last manufactured by Liggett Group
The pack read "Picayune Extra Mild Cigarettes" "Pride of New Orleans" - The bottom read "Picayune 20's"
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Although it said "Extra Mild" on the pack, they were the strongest cigarette I ever smoked, by far.
Per Luc Sante--Picayune, "the pride of New Orleans," a cigarette that may have been the only American brand made from caporal tobacco, the strong stuff that's used in Gauloises