BrandCameo

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Brand Cameo

The Canadian version of Cameo was introduced in 1935 by Imperial Tobacco Canada. It was first a cork-tipped, mentholated cigarette, and was brought to market to compete with Macdonald Menthol, which W.C. Macdonald introduced the year before. The modern version of Cameo (king size [86 mm], with a modern filter tip) was likely introduced in the late 1950s or early 1960s, superceding the cork-tipped version.

The pack's design has had few changes over the years. An extra mild king-size version of Cameo was introduced in the mid-1970s; it was renamed "Cameo Frost" in 2007, as the words "light" and "mild" were banned from Canadian cigarette packages. In 1988, a mild version of Cameo, called Cameo Special, was introduced, but it did not last on the market for very long.

In 2008, Imperial Tobacco Canada ceased their Canadian manufacturing operations; today, all of Imperial's brands (including Cameo) are produced in Mexico and shipped to Canada for sale.

Cameo is also produced in South Africa.

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Go to Manufacturer Imperial Tobacco Canada

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