Difference between revisions of "BrandBelmont"

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(Brand Belmont)
 
(to be continued...)
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====Brand Belmont====
 
====Brand Belmont====
  
* [[Belmont (brazilian version) (design 1) S-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 1) S-20-S - Brazil |Belmont Non-Filter (Brazilian version 1) S-20-S - Brazil]]
* [[Belmont (brazilian version) (design 2) (Extra Suave) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 2) (Filtro De Luxo) KS-20-S - Brazil |Belmont Filtro de Luxo (Brazilian version 2a) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 2) (Filtro De Luxo) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 2) (King Size Filtro) KS-20-S - Brazil |Belmont King Size Filtro (Brazilian version 2b) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 2) (King Size Filtro) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 2) (Suave) KS-20-S - Brazil |Belmont Suave (Brazilian version 2) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 2) (Suave) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 2) (Extra Suave) KS-20-S - Brazil |Belmont Suave (Brazilian version 2) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 3) (Suave) L-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 3) (Suave) L-20-S - Brazil |Belmont Suave (Brazilian version 3) L-20-S - Brazil]]
* [[Belmont (brazilian version) (design 4) (Suave) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 4) KS-20-H - Brazil |Belmont Filter (Brazilian version 4) KS-20-H - Brazil]]
* [[Belmont (brazilian version) (design 4) (Suave) L-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 4) KS-20-S - Brazil |Belmont Filter (Brazilian version 4) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 4) KS-20-H - Brazil]]
+
* [[Belmont (brazilian version) (design 4) (Suave) KS-20-S - Brazil |Belmont Filter (Brazilian version 4) KS-20-S - Brazil]]
* [[Belmont (brazilian version) (design 4) KS-20-S - Brazil]]
+
* [[Belmont (brazilian version) (design 4) (Suave) L-20-S - Brazil |Belmont Filter (Brazilian version 4) L-20-S - Brazil]]
* [[Belmont (canadian version) (Milds) KS-20-H - Canada]]
+
 
* [[Belmont (canadian version) (Milds) KS-25-B - Canada]]
+
* [[Bellmont Milds KS-20-H - Canada |Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada]]
* [[Belmont (canadian version) (Milds) S-20-B - Canada]]
+
* [[Belmont (canadian version) (Milds) S-20-B - Canada |Belmont Milds [Charcoal Filter] S-20-B - Canada]]
* [[Belmont (chilean version) (with rectangular bottom) (Filtro) KS-20-S (old design) - Chile]]
+
* [[Belmont (canadian version) (Milds) KS-20-H - Canada |Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada]]
* [[Belmont (chilean version) (with rectangular bottom) (Lights) KS-20-H - Chile]]
+
* [[Belmont (canadian version) (Milds) KS-25-B - Canada |Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada]]
* [[Belmont (chilean version) (with rectangular bottom) (Lights) L-20-S - Chile]]
+
 
* [[Belmont (chilean version) (with rectangular bottom) KS-10-S - Chile]]
+
* [[Belmont (chilean version) (with rectangular bottom) (Filtro) KS-20-S (old design) - Chile |Belmont Filtro (Chilean version 1) KS-20-S - Chile]]
* [[Belmont (chilean version) (with rectangular bottom) KS-20-H - Chile]]
+
* [[Belmont (chilean version) (with rectangular bottom) KS-10-S - Chile |Belmont Filter (Chilean version 2) KS-10-S - Chile]]
* [[Belmont (chilean version) (with rectangular bottom) KS-20-S - Chile]]
+
* [[Belmont (chilean version) (with rectangular bottom) KS-20-H - Chile |Belmont Filter (Chilean version 2) KS-20-H - Chile]]
* [[Belmont (chilean version) (with rectangular bottom) L-20-S - Chile]]
+
* [[Belmont (chilean version) (with rectangular bottom) KS-20-S - Chile |Belmont Filter (Chilean version 2) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Caja Dura) S-20-H - Venezuela]]
+
* [[Belmont (chilean version) (with rectangular bottom) L-20-S - Chile |Belmont Filter (Chilean version 2) L-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-10-H - Venezuela]]
+
* [[Belmont (chilean version) (with rectangular bottom) (Lights) KS-20-H - Chile |Belmont Lights (Chilean version 2) KS-20-H - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-20-H - Venezuela]]
+
* [[Belmont (chilean version) (with rectangular bottom) (Lights) L-20-S - Chile |Belmont Lights (Chilean version 2) L-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-10-S - Venezuela]]
+
* [[Belmont (chilean version) (with wavy bottom) KS-10-S - Chile |Belmont Filter (Chilean version 3) KS-10-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-20-S - Venezuela]]
+
* [[Belmont (chilean version) (with wavy bottom) KS-20-H - Chile |Belmont Filter (Chilean version 3) KS-20-H - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights Menthol) KS-20-H - Costa Rica]]
+
* [[Belmont (chilean version) (with wavy bottom) KS-20-S - Chile |Belmont Filter (Chilean version 3) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H (bottom with lines) - Venezuela]]
+
* [[Belmont (chilean version) (with wavy bottom) KS-20-S (with picture) - Chile |Belmont Filter (Chilean version 3a--Contest pack) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H - Chile]]
+
* [[Belmont (chilean version) (with wavy bottom) L-20-S - Chile |Belmont Filter (Chilean version 3) L-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-S (with picture) - Chile]]
+
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H - Chile |Belmont Lights (Chilean version 3) KS-20-H - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-S - Chile]]
+
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-S - Chile |Belmont Lights (Chilean version 3) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) (Lights) L-20-S - Chile]]
+
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-S (with picture) - Chile |Belmont Lights (Chilean version 3a--Contest pack) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) KS-10-S - Chile]]
+
* [[Belmont (chilean version) (with wavy bottom) (Lights) L-20-S - Chile |Belmont Lights (Chilean version 3) L-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) KS-20-H - Chile]]
+
* [[Belmont (chilean version) (with wavy top) (King Size) KS-10-S (red and white) - Chile |Belmont Red [Full Flavour] (Chilean version 4) KS-10-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) KS-20-S (with picture) - Chile]]
+
* [[Belmont (chilean version) (with wavy top) (King Size) KS-20-H (red and white) - Chile |Belmont Red [Full Flavour] (Chilean version 4) KS-20-H - Chile]]
* [[Belmont (chilean version) (with wavy bottom) KS-20-S - Chile]]
+
* [[Belmont (chilean version) (with wavy top) (King Size) KS-20-S (red and white) - Chile |Belmont Red [Full Flavour] (Chilean version 4) KS-20-S - Chile]]
* [[Belmont (chilean version) (with wavy bottom) L-20-S - Chile]]
+
* [[Belmont (chilean version) (with wavy top) (King Size La Marca Suave) KS-10-H (blue and white) - Chile |Belmont Blue [Milds] (Chilean version 4) KS-10-H - Chile]]
* [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-10-H (white and blue) - Venezuela]]
+
* [[Belmont (chilean version) (with wavy top) (King Size La Marca Suave) KS-20-H (blue and white) - Chile |Belmont Blue [Milds] (Chilean version 4) KS-20-H - Chile]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights) KS-10-S (white and blue) - Chile |Belmont Lights (Chilean version 4) KS-10-S - Chile]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights) KS-20-H (white and blue) - Chile |Belmont Lights (Chilean version 4) KS-20-H - Chile]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights) KS-20-S (white and blue) - Chile |Belmont Lights (Chilean version 4) KS-20-H - Chile]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights Comparte Su Suavidad) KS-20-H - Chile |Belmont Lights (Chilean version 4a) KS-20-H - Chile]]
 +
* [[Belmont (chilean version) (with wavy top) (Ultra Lights) KS-20-H (white and blue) - Chile |Belmont Ultra Lights (Chilean version 4) KS-20-H - Chile]]
 +
 
 +
* [[Belmont (chilean version) (with wavy top) (Lights Doble Filtro) KS-20-H - Colombia and Venezuela]]
 
* [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-20-H - Colombia and Venezuela]]
 
* [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-20-H - Colombia and Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Lights Menthol) KS-20-H - Costa Rica]]
 
* [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-10-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-10-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-20-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-20-H - Dominican Republic]]
* [[Belmont (chilean version) (with wavy top) (King Size La Marca Suave) KS-10-H (blue and white) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (King Size La Marca Suave) KS-20-H (blue and white) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (King Size) KS-10-S (red and white) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (King Size) KS-20-H (red and white) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (King Size) KS-20-S (red and white) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (Lights Comparte Su Suavidad) KS-20-H - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (Lights Doble Filtro) KS-20-H - Colombia and Venezuela]]
 
* [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) KS-10-H (blue and white) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) L-20-H (blue and white) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) (Lights Menthol La Marka Suave) KS-20-H (green and white) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) (Lights) KS-10-S (white and blue) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (Lights) KS-20-H (white and blue) - Chile]]
 
* [[Belmont (chilean version) (with wavy top) (Lights) KS-20-S (white and blue) - Chile]]
 
 
* [[Belmont (chilean version) (with wavy top) (Menthol Comparte Su Suavidad) KS-20-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (Menthol Comparte Su Suavidad) KS-20-H - Dominican Republic]]
* [[Belmont (chilean version) (with wavy top) (Menthol La Marka Suave) L-20-H (green and white) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) (Milds La Marka Suave) L-20-H (blue and white) - Honduras]]
 
 
* [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-10-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-10-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-20-H - Dominican Republic]]
 
* [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-20-H - Dominican Republic]]
* [[Belmont (chilean version) (with wavy top) (Ultra Lights) KS-20-H (white and blue) - Chile]]
+
* [[Belmont (chilean version) (with wavy top) (Menthol La Marka Suave) L-20-H (green and white) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) (Milds La Marka Suave) L-20-H (blue and white) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) KS-10-H (blue and white) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) L-20-H (blue and white) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) (Lights Menthol La Marka Suave) KS-20-H (green and white) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H (bottom with lines) - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Caja Dura) S-20-H - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-10-H (white and blue) - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-10-H - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-20-H - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-10-S - Venezuela]]
 +
* [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-20-S - Venezuela]]
 +
 
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 1) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 1) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 2) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 2) - Honduras]]
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 6) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 7) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 8) - Honduras]]
 
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 3) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 3) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 4) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 4) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 5) - Honduras]]
 
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 5) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 6) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 7) - Honduras]]
 +
* [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 8) - Honduras]]
 +
 
* [[Belmont (egyptian version) (Extra Lights) KS-20-H - Egypt]]
 
* [[Belmont (egyptian version) (Extra Lights) KS-20-H - Egypt]]
 
* [[Belmont (egyptian version) KS-20-H - Egypt]]
 
* [[Belmont (egyptian version) KS-20-H - Egypt]]
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* [[Belmont (venezuelan version) (Extra Suave) S-10-S - Venezuela]]
 
* [[Belmont (venezuelan version) (Extra Suave) S-10-S - Venezuela]]
 
* [[Belmont (venezuelan version) (Extra Suave) S-20-S - Venezuela]]
 
* [[Belmont (venezuelan version) (Extra Suave) S-20-S - Venezuela]]
* [[Bellmont Milds KS-20-H - Canada]]
+
 
  
 
In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication".
 
In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication".

Revision as of 07:49, 10 April 2009

Brand Belmont


In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication".

The reports were faxed directly to BAT (UK and Exports) in Woking in Britain and to Biggott, the Venezuela-based manufacturer of Belmont cigarettes, the main smuggled brand.

The company signed a "consignment agreement" with Romar over their huge stocks, stipulating that the Belmont cigarettes remained BAT's property, until they had been disposed off in Maicao and a "depletion report" had been sent to Geneva.


Dear visitors of the site if you have more information about this brand, please edit this info. Thank you for the assistance.

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