Difference between revisions of "BrandBelmont"
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* [[Belmont (chilean version) (with wavy top) (Ultra Lights) KS-20-H (white and blue) - Chile |Belmont Ultra Lights (Chilean version 4) KS-20-H - Chile]] | * [[Belmont (chilean version) (with wavy top) (Ultra Lights) KS-20-H (white and blue) - Chile |Belmont Ultra Lights (Chilean version 4) KS-20-H - Chile]] | ||
− | * [[Belmont (chilean version) (with wavy top) (Lights Doble Filtro) KS-20-H - Colombia and Venezuela]] | + | * [[Belmont (chilean version) (with wavy top) (Lights Doble Filtro) KS-20-H - Colombia and Venezuela |Belmont Lights (Chilean version) KS-20-H - Colombia]] |
− | * [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-20-H - Colombia and Venezuela]] | + | * [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-20-H - Colombia and Venezuela |Belmont Extra Suave (Chilean version) KS-20-H - Colombia]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Lights Menthol) KS-20-H - Costa Rica]] | + | * [[Belmont (chilean version) (with wavy bottom) (Lights Menthol) KS-20-H - Costa Rica |Belmont Menthol Lights (Chilean version) KS-20-H - Costa Rica]] |
− | * [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-10-H - Dominican Republic]] | + | * [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-10-H - Dominican Republic |Belmont Filter (Chilean version) KS-10-H - Dominican Republic]] |
− | * [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-20-H - Dominican Republic]] | + | * [[Belmont (chilean version) (with wavy top) (King Size Comparte Su Suavidad) KS-20-H - Dominican Republic |Belmont Filter (Chilean version) KS-20-H - Dominican Republic]] |
− | * [[Belmont (chilean version) (with wavy top) (Menthol Comparte Su Suavidad) KS-20-H - Dominican Republic]] | + | * [[Belmont (chilean version) (with wavy top) (Menthol Comparte Su Suavidad) KS-20-H - Dominican Republic |Belmont Menthol Filter (Chilean version) KS-20-H - Dominican Republic]] |
− | * [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-10-H - Dominican Republic]] | + | * [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-10-H - Dominican Republic |Belmont Suave (Chilean version) KS-10-H - Dominican Republic]] |
− | * [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-20-H - Dominican Republic]] | + | * [[Belmont (chilean version) (with wavy top) (Suave Comparte Su Suavidad) KS-20-H - Dominican Republic |Belmont Suave (Chilean version) KS-20-H - Dominican Republic]] |
− | * [[Belmont (chilean version) (with wavy top) (Menthol La Marka Suave) L-20-H (green and white) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) (Menthol La Marka Suave) L-20-H (green and white) - Honduras |Belmont Menthol Filter (Chilean version) L-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) (Milds La Marka Suave) L-20-H (blue and white) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) (Milds La Marka Suave) L-20-H (blue and white) - Honduras |Belmont Milds (Chilean version) L-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) KS-10-H (blue and white) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) KS-10-H (blue and white) - Honduras |Belmont Lights (Chilean version) KS-10-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) L-20-H (blue and white) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) (Lights La Marka Suave) L-20-H (blue and white) - Honduras |Belmont Lights (Chilean version) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) (Lights Menthol La Marka Suave) KS-20-H (green and white) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) (Lights Menthol La Marka Suave) KS-20-H (green and white) - Honduras |Belmont Menthol Lights (Chilean version) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H (bottom with lines) - Venezuela]] | + | * [[Belmont (chilean version) (with wavy bottom) (Lights) KS-20-H (bottom with lines) - Venezuela |Belmont Lights (Chilean version 2) KS-20-H - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro | + | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-10-S - Venezuela |Belmont Extra Suave (Chilean version 2) S-10-S - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy | + | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) S-20-S - Venezuela |Belmont Extra Suave (Chilean version 2) S-20-S - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro | + | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Caja Dura) S-20-H - Venezuela |Belmont Extra Suave (Chilean version 2) S-20-H - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy | + | * [[Belmont (chilean version) (with wavy top) (Extra Suave Doble Filtro) KS-10-H (white and blue) - Venezuela |Belmont Extra Suave (Chilean version 1) KS-10-H - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) | + | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-10-H - Venezuela |Belmont Extra Suave (Chilean version 2) KS-10-H - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro) | + | * [[Belmont (chilean version) (with wavy bottom) (Extra Suave Doble Filtro Largos) KS-20-H - Venezuela |Belmont Extra Suave (Chilean version 2) KS-20-H - Venezuela]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 1) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 1) - Honduras |Belmont Filter (Collectors’ pack--picture 1) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 2) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (King Size) KS-20-H (picture 2) - Honduras |Belmont Filter (Collectors’ pack--picture 2) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 3) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 3) - Honduras |Belmont Lights (Collectors’ pack--picture 3) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 4) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 4) - Honduras |Belmont Lights (Collectors’ pack--picture 4) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 5) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights) KS-20-H (picture 5) - Honduras |Belmont Lights (Collectors’ pack--picture 5) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 6) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 6) - Honduras |Belmont Menthol Lights (Collectors’ pack--picture 6) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 7) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 7) - Honduras |Belmont Menthol Lights (Collectors’ pack--picture 7) KS-20-H - Honduras]] |
− | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 8) - Honduras]] | + | * [[Belmont (chilean version) (with wavy top) Empague De Coleccion (Lights Menthol) KS-20-H (picture 8) - Honduras |Belmont Menthol Lights (Collectors’ pack--picture 8) KS-20-H - Honduras]] |
− | * [[Belmont (egyptian version | + | * [[Belmont (egyptian version) KS-20-H - Egypt |Belmont Filter (Egyptian version) KS-20-H - Egypt]] |
− | + | * [[Belmont (egyptian version) KS-20-S - Egypt |Belmont Filter (Egyptian version) KS-20-S - Egypt]] | |
− | * [[Belmont (egyptian version) KS-20-S - Egypt | + | * [[Belmont (egyptian version) L-20-S - Egypt |Belmont Filter (Egyptian version) L-20-S - Egypt]] |
− | + | * [[Belmont (egyptian version) (Extra Lights) KS-20-H - Egypt |Belmont Extra Lights (Egyptian version) KS-20-H - Egypt]] | |
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+ | * [[Belmont (finnish version) (Multifilter) KS-20-H - Finland |Belmont Multifilter (Finnish version 1a) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Filter) KS-20-H - Finland |Belmont Filter (Finnish version 1b) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Full Flavor) KS-20-H - Finland |Belmont Full Flavor (Finnish version 2) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Menthol) KS-20-H - Finland |Belmont Menthol Filter (Finnish version) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Extra Mild) KS-20-H - Finland |Belmont Extra Mild (Finnish version) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Extra) KS-20-H - Finland |Belmont Extra [Extra Mild] (Finnish version) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (Ultra) KS-20-H - Finland |Belmont Ultra [Ultra Mild] (Finnish version) KS-20-H - Finland]] | ||
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+ | * [[Belmont (finnish version) (2000) KS-20-H - Finland |Belmont 2002 Filter (Finnish version) KS-20-H - Finland]] | ||
+ | * [[Belmont (finnish version) (2000 Menthol) KS-20-H - Finland |Belmont 2002 Menthol (Finnish version) KS-20-H - Finland]] | ||
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+ | * [[Belmont (finnish version) (Extra Suave) KS-10-H - Ecuador |Belmont Extra Suave (Finnish version) KS-10-H - Ecuador]] | ||
+ | * [[Belmont (finnish version) (Extra Suave) KS-20-H - Ecuador |Belmont Extra Suave (Finnish version) KS-20-H - Ecuador]] | ||
+ | * [[Belmont (finnish version) (Extra Suave Menthol) KS-20-H - Ecuador |Belmont Menthol Extra Suave (Finnish version) KS-20-H - Ecuador]] | ||
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+ | * [[Belmont (honduranian version) KS-20-H - Honduras |Belmont Filtros (Honduran version) KS-20-H - Honduras]] | ||
+ | * [[Belmont (honduranian version) (Filtros) KS-20-S - Honduras |Belmont Filtros (Honduran version) KS-20-S - Honduras]] | ||
+ | * [[Belmont (honduranian version) (Extra Suave) KS-20-H - Honduras |Belmont Extra Suave (Honduran version) KS-20-H - Honduras]] | ||
+ | * [[Belmont (honduranian version) (Extra Suave Mentolado) KS-20-H - Honduras |Belmont Mentolado Extra Suave (Honduran version) KS-20-H - Honduras]] | ||
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+ | * [[Belmont (israeli version) KS-20-H - Palestine (Israel) |Belmont Filter (Israeli version) KS-20-H - Israel]] | ||
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+ | * [[Belmont (mexican version) (Extra) S-20-S (white) - Mexico |Belmont Extra Plain (Mexican version) S-20-S - Mexico]] | ||
+ | * [[Belmont (mexican version) (Tabacos Virginia Question) S-20-S (red) - Mexico |Belmont Virginia Plain (Mexican version) S-20-S - Mexico]] | ||
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+ | * [[Belmont (venezuelan version) (Extra Suave) S-10-S - Venezuela |Belmont Extra Suave (Venezuelan version) S-10-S - Venezuela]] | ||
+ | * [[Belmont (venezuelan version) (Extra Suave) S-20-S - Venezuela |Belmont Extra Suave (Venezuelan version) S-20-S - Venezuela]] | ||
+ | * [[Belmont (venezuelan version) (Extra Suave) KS-20-H - Venezuela |Belmont Extra Suave (Venezuelan version) KS-20-H - Venezuela]] | ||
+ | * [[Belmont (venezuelan version) (Extra Suave Largor) KS-20-H - Venezuela |Belmont Extra Suave (Venezuelan version) KS-20-H - Venezuela]] | ||
+ | * [[Belmont (venezuelan version) (Extra Suave Lights) KS-20-H - Venezuela |Belmont Extra Suave Lights (Venezuelan version) KS-20-H - Venezuela]] | ||
In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication". | In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication". |
Revision as of 07:22, 11 April 2009
Brand Belmont
- Belmont Non-Filter (Brazilian version 1) S-20-S - Brazil
- Belmont Filtro de Luxo (Brazilian version 2a) KS-20-S - Brazil
- Belmont King Size Filtro (Brazilian version 2b) KS-20-S - Brazil
- Belmont Suave (Brazilian version 2) KS-20-S - Brazil
- Belmont Suave (Brazilian version 2) KS-20-S - Brazil
- Belmont Suave (Brazilian version 3) L-20-S - Brazil
- Belmont Filter (Brazilian version 4) KS-20-H - Brazil
- Belmont Filter (Brazilian version 4) KS-20-S - Brazil
- Belmont Filter (Brazilian version 4) KS-20-S - Brazil
- Belmont Filter (Brazilian version 4) L-20-S - Brazil
- Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada
- Belmont Milds [Charcoal Filter] S-20-B - Canada
- Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada
- Belmont Milds [Charcoal Filter] (Canadian version 1b) KS-20-H - Canada
- Belmont Filtro (Chilean version 1) KS-20-S - Chile
- Belmont Filter (Chilean version 2) KS-10-S - Chile
- Belmont Filter (Chilean version 2) KS-20-H - Chile
- Belmont Filter (Chilean version 2) KS-20-S - Chile
- Belmont Filter (Chilean version 2) L-20-S - Chile
- Belmont Lights (Chilean version 2) KS-20-H - Chile
- Belmont Lights (Chilean version 2) L-20-S - Chile
- Belmont Filter (Chilean version 3) KS-10-S - Chile
- Belmont Filter (Chilean version 3) KS-20-H - Chile
- Belmont Filter (Chilean version 3) KS-20-S - Chile
- Belmont Filter (Chilean version 3a--Contest pack) KS-20-S - Chile
- Belmont Filter (Chilean version 3) L-20-S - Chile
- Belmont Lights (Chilean version 3) KS-20-H - Chile
- Belmont Lights (Chilean version 3) KS-20-S - Chile
- Belmont Lights (Chilean version 3a--Contest pack) KS-20-S - Chile
- Belmont Lights (Chilean version 3) L-20-S - Chile
- Belmont Red [Full Flavour] (Chilean version 4) KS-10-S - Chile
- Belmont Red [Full Flavour] (Chilean version 4) KS-20-H - Chile
- Belmont Red [Full Flavour] (Chilean version 4) KS-20-S - Chile
- Belmont Blue [Milds] (Chilean version 4) KS-10-H - Chile
- Belmont Blue [Milds] (Chilean version 4) KS-20-H - Chile
- Belmont Lights (Chilean version 4) KS-10-S - Chile
- Belmont Lights (Chilean version 4) KS-20-H - Chile
- Belmont Lights (Chilean version 4) KS-20-H - Chile
- Belmont Lights (Chilean version 4a) KS-20-H - Chile
- Belmont Ultra Lights (Chilean version 4) KS-20-H - Chile
- Belmont Lights (Chilean version) KS-20-H - Colombia
- Belmont Extra Suave (Chilean version) KS-20-H - Colombia
- Belmont Menthol Lights (Chilean version) KS-20-H - Costa Rica
- Belmont Filter (Chilean version) KS-10-H - Dominican Republic
- Belmont Filter (Chilean version) KS-20-H - Dominican Republic
- Belmont Menthol Filter (Chilean version) KS-20-H - Dominican Republic
- Belmont Suave (Chilean version) KS-10-H - Dominican Republic
- Belmont Suave (Chilean version) KS-20-H - Dominican Republic
- Belmont Menthol Filter (Chilean version) L-20-H - Honduras
- Belmont Milds (Chilean version) L-20-H - Honduras
- Belmont Lights (Chilean version) KS-10-H - Honduras
- Belmont Lights (Chilean version) KS-20-H - Honduras
- Belmont Menthol Lights (Chilean version) KS-20-H - Honduras
- Belmont Lights (Chilean version 2) KS-20-H - Venezuela
- Belmont Extra Suave (Chilean version 2) S-10-S - Venezuela
- Belmont Extra Suave (Chilean version 2) S-20-S - Venezuela
- Belmont Extra Suave (Chilean version 2) S-20-H - Venezuela
- Belmont Extra Suave (Chilean version 1) KS-10-H - Venezuela
- Belmont Extra Suave (Chilean version 2) KS-10-H - Venezuela
- Belmont Extra Suave (Chilean version 2) KS-20-H - Venezuela
- Belmont Filter (Collectors’ pack--picture 1) KS-20-H - Honduras
- Belmont Filter (Collectors’ pack--picture 2) KS-20-H - Honduras
- Belmont Lights (Collectors’ pack--picture 3) KS-20-H - Honduras
- Belmont Lights (Collectors’ pack--picture 4) KS-20-H - Honduras
- Belmont Lights (Collectors’ pack--picture 5) KS-20-H - Honduras
- Belmont Menthol Lights (Collectors’ pack--picture 6) KS-20-H - Honduras
- Belmont Menthol Lights (Collectors’ pack--picture 7) KS-20-H - Honduras
- Belmont Menthol Lights (Collectors’ pack--picture 8) KS-20-H - Honduras
- Belmont Filter (Egyptian version) KS-20-H - Egypt
- Belmont Filter (Egyptian version) KS-20-S - Egypt
- Belmont Filter (Egyptian version) L-20-S - Egypt
- Belmont Extra Lights (Egyptian version) KS-20-H - Egypt
- Belmont Multifilter (Finnish version 1a) KS-20-H - Finland
- Belmont Filter (Finnish version 1b) KS-20-H - Finland
- Belmont Full Flavor (Finnish version 2) KS-20-H - Finland
- Belmont Menthol Filter (Finnish version) KS-20-H - Finland
- Belmont Extra Mild (Finnish version) KS-20-H - Finland
- Belmont Extra [Extra Mild] (Finnish version) KS-20-H - Finland
- Belmont Ultra [Ultra Mild] (Finnish version) KS-20-H - Finland
- Belmont 2002 Filter (Finnish version) KS-20-H - Finland
- Belmont 2002 Menthol (Finnish version) KS-20-H - Finland
- Belmont Extra Suave (Finnish version) KS-10-H - Ecuador
- Belmont Extra Suave (Finnish version) KS-20-H - Ecuador
- Belmont Menthol Extra Suave (Finnish version) KS-20-H - Ecuador
- Belmont Filtros (Honduran version) KS-20-H - Honduras
- Belmont Filtros (Honduran version) KS-20-S - Honduras
- Belmont Extra Suave (Honduran version) KS-20-H - Honduras
- Belmont Mentolado Extra Suave (Honduran version) KS-20-H - Honduras
- Belmont Extra Plain (Mexican version) S-20-S - Mexico
- Belmont Virginia Plain (Mexican version) S-20-S - Mexico
- Belmont Extra Suave (Venezuelan version) S-10-S - Venezuela
- Belmont Extra Suave (Venezuelan version) S-20-S - Venezuela
- Belmont Extra Suave (Venezuelan version) KS-20-H - Venezuela
- Belmont Extra Suave (Venezuelan version) KS-20-H - Venezuela
- Belmont Extra Suave Lights (Venezuelan version) KS-20-H - Venezuela
In 1990, before the introduction of the TAP Act, PML launched a new (unsuccessful) brand, Belmont, to compete with Rothmans� Winfield, and "to ensure a balanced aggressive portfolio entering the print ban era". Belmont�s launch plan was classic integrated marketing, combining OOH, press inserts, POS, distribution, aggressive direct marketing by mail to Winfield smokers, and premiums in convenience retail outlets as incentives for both retailers and customers. Thirty hostesses in hotels and clubs offered samples and trade-ups (a free pack of Belmont cigarettes for smokers in exchange for the pack of competitor brand being smoked), playing "a critical role within the tactical mix in gaining trial amongst targeted opposition smokers, building awareness and creating word of mouth communication".
The reports were faxed directly to BAT (UK and Exports) in Woking in Britain and to Biggott, the Venezuela-based manufacturer of Belmont cigarettes, the main smuggled brand.
The company signed a "consignment agreement" with Romar over their huge stocks, stipulating that the Belmont cigarettes remained BAT's property, until they had been disposed off in Maicao and a "depletion report" had been sent to Geneva.
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